Think Big Online

Here are my most recent posts

Top 3 Predictions to Watch Out For Online In 2013

Date: Author: Categories: Business Growth, Internet Marketing Blog Tags: , , No comments yet.
social media marketing

Another year behind us. The internet and its technology grew by leaps and bounds in 2012, and 2013 looks to be no exception. The number of social media users is higher than ever, more and more people have access to reliable high-speed internet, and people are demanding more and more from the websites they visit. So how do you stay ahead of the curve? Take a look at our top 3 online predictions for 2013. #1 – Cross-platform integration will be expected by users Technology had reached the point where users are now relying on and coming to expect  cross-platform integration from their websites. This means the website needs to

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How to Effectively Engage Your Social Media Audience

Date: Author: Categories: Internet Marketing Blog, Social Media Tags: No comments yet.
social media

Many businesses are now using social media as one of their primary marketing tools, and as a great way of interacting with their customers and keeping them happy and excited about the brand. Not to mention, that it’s free advertising (always great for your ROI and bottom line). The big question is, how do you keep your audience engaged once you have them? We have compiled several great ideas to help you do just that. Remember that the Customer comes first! One major mistake businesses make is using their social media platform to sell, sell, sell! The thing is, most customers who visit your social media are not coming there

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How to Reduce Your Bounce Rate

Date: Author: Categories: Internet Marketing Blog Tags: , No comments yet.
website-colours

If you have any means of monetising your website, keeping your bounce rate as low as possible is likely one of your highest priorities. This is because the longer visitors spend on your website; the more likely they are to click on ads, make a purchase, download an e-book, or whatever goal it is you want them to take. So how does a website owner lower their bounce rate? Below are some tried-and-true methods that have stood the test of time. Optimise your website This is the technical end of lowering your bounce rate. Look for things like slow page load times (anything more than 2 seconds on broadband is

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How To Interpret In-page Analytics in Your Google Analytics Report

Date: Author: Categories: Internet Marketing Blog Tags: No comments yet.
google

One of the most difficult things for website owners to accomplish is to determine if the layout of their website is effective, along with their navigation, calls-to-action, and advertising. Luckily, Google Analytics offers a little-known tool to assist with this. It’s called “In-Page Analytics”, and is quite possibly one of the most useful metric tools they offer. Lets’ discuss how to interpret the information it provides. What does In-page analytics measure? When you load a page of your website in In-Page Analytics (and you canload any page you want), Google overlays every clickable link on that page with the number of times that link was clicked for the time period

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How to Create a Compelling Offer in Your Email Marketing

Date: Author: Categories: Email Marketing, Internet Marketing Blog Tags: No comments yet.
email marketing

Let’s face it. Most e-mail marketing offers are terrible. This is not to say that the product or offer itself is terrible. However, too many times e-mail marketing is poorly designed, poorly thought out, or, at worst, spammy. If you want your customers to pay attention to what you’re trying to tell them, then you have to make the offer compelling! Here’s a series of things you can do to improve your e-mail offers right away. Make the offer appealing. Most e-mail offers are bland. They simply present the offer in plain terms, and leave it up to the customer to decide how it’s useful. However, most customers are not

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2013 Is the Year of Social Media

Date: Author: Categories: Internet Marketing Blog, Social Media Tags: , , , No comments yet.
social-media-hand

More and more, social media is growing to dominate the Internet landscape. Spearheaded by Facebook, Twitter, Google +, and Instagram, users have embraced the call of social media in numbers like never before. Businesses that do not embrace this trend will likely fall behind their competition, and do serious damage to their profits and customer base. Don’t believe it? Check out these statistics and trends from 2012, and see what we think it means for 2013. Facebook – The 800-lb Gorilla Facebook is everywhere, and for good reason. This social network has more users and market share than any other. In 2012, the number of Monthly active Facebook users topped

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Top 3 Things Internet Business Owners Need To Know For 2013

Date: Author: Categories: Internet Marketing Blog, Social Media Tags: , , , No comments yet.
2013 Internet Business Trends

After the shake-ups that rocked the online business world in 2012 (Panda and Penguin anyone?), savvy business owners are looking ahead to 2013 with an eye towards taking advantage of the next major developments. What’s the sticking point? No one’s sure just what they’re going to be! Don’t worry; we’re here to help you out with that. We’ve done the research, polished up our crystal ball, and brewed the tea leaves. So without further ado, here are our predictions for top 3 things internet business owners need to know for 2013. #1 – Google will change their algorithm No, really. They will. Google and their guru Matt Cutts have focused

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January 2013 Online Marketing Newsletter

Date: Author: Categories: Internet Marketing Blog, Newsletters Tags: , , No comments yet.
newsletter

Sam’s Corner – Newsletter #4 PART #1: Business Update PART #2: Industry News PART #3: How To Think Iconic PART #1: Business Update Welcome to the January edition of the Think Big Online Newsletter, this month’s edition has got a few LATE Christmas gifts for our valued readers so make sure you take the time to read it in full. It’s been another great month here at Think Big Online and we’re pleased to be seeing such great results within our client base. January is traditionally a month for reflecting, reviewing and strategizing for the year and many of our clients have big plans for the next 12 months. On

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Proving Yourself And Your Businesses Value

Date: Author: Categories: Business Growth Tags: , No comments yet.
business lead generation

Over the last two weeks the Think Big Online team has been significantly tested as we’ve taken on short turn around projects with high pressure for some significant companies. It has been a validating process for us as a team and as a manager of our team I am glad to say that we passed it with flying colors. The reason I share this with you is I want to show you the value of helping other businesses and what they can mean to you. You see, one of the biggest tests that we encountered in the last few weeks was taking the development work of another company and engineering

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