Hooray for 2018!
A brand new year comes with a brand strategies and trends in the SEO Industry. Industry leaders are trying to predict the state of digital advertising and marketing for this year.
According to Smart insight global survey, 20% factor will come from the content and 14% apiece for big data and artificial intelligence. Social media, on the other hand, will have 10%. Survey results that website content is still the King if you want to get higher rankings for your keywords.
You need to personalise your website content to boost up your branding and influence your customer’s shopping decision and engagement.
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Whether a small company or a top-tier enterprise, brands have never before had such an opportunity to ingest, analyze and understand the important data available to them. Regardless of the industry, it’s clear that companies can overcome challenges with clear and actionable intelligence.
If you want to know more about the latest Search Engine Optimisation (SEO) trends and statistics for 2018, you can sign up for our online SEO Webinar here at Think Big Online!
Infographics by Enabler Space.
Let’s get started by asking, what is an On-Page SEO? It’s simply to properly optimise your website pages, titles, tags, content and making sure that your website’s overall structure is optimised for your target keywords.
On-page SEO for every campaign is critical and complicated but if you have sufficient knowledge of how to do it, you’ll surely love it.
You can get tons of leverage with optimising your On-page. Start reading your ebooks and attend some SEO webinars, subscribe to SEO blogs and more--that could help you keep up with the latest trends and updates on Search Engine Optimisation.
You may also like: The Killer Onsite and Offsite SEO Checklist (Infographic)
Check out this simple On-Page SEO checklist infographic that will surely feed your brain with some practical strategies that you can use on your site today. Make sure to share this to your colleagues if you think this infographic is useful enough.
Infographics by Backlinko.
What comes first to your mind if hear the word SEO? Try to search online and you will see a bunch of information, facts and myths about SEO. Upon opening one link to another, you’ll end up confused and here is why.
There are lots of SEO rules that change from time to time and it’s very confusing. With the high volume of searches about “SEO”, it’s only a hint that there are still millions of people who thrive to know what SEO really is.
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With the constant Google algorithm update and changing of rules, it would be difficult to keep up with the developments and the best SEO strategy for your website. Unless you sign up for an online SEO Webinar, attend Google knowledge share programs and read SEO books online and start applying it to your website.
To help you understand more about SEO, Here are 16 interesting SEO facts you might need to know. Check out the 16 SEO FAQs infographic below:
Infographics by SEOjury.
SEO evolved throughout the years and in order to catch up with the latest SEO trends and strategies, you need to give lots of attention and continue to research. There are lots of terminologies every beginner should know in the wide world of search engine optimisation.
You may also like: The Disparity between the Old SEO and the New SEO (Infographic)
You need to work hard in order to stay on top of the Google algorithm updates, user experience flow, trends, mobile design and optimization trends. Check out our SEO Webinar to develop your SEO skills set, understand SEO and learn a variety of tactics and steps that you need to take to be successful in getting your website to rank in the first page of Google.
Check out this colourful infographic below from Creative Meerkat and Red Square SEO to simplify the understanding of SEO.
Infographics by Creative Meerkat.
SEO has changed over the years and what used to work before doesn’t anymore. We all know about Panda, Penguin and all other Google Updates and better start adjusting your SEO strategy today.
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There's one key point I like from this infographic and its content marketing. You better start focusing on content marketing. It really works and if you check out the graph below, you will notice that 45% of the companies say content marketing is ‘highly integrated’ with their SEO strategy.
Check out the infographic below to see the great difference between the old SEO and new SEO. In the infographic below, the old SEO was put side by side to the new SEO from a business mindset, keywords, content and link building. or you can also look into our online SEO Webinar to learn more about Search Engine Optimisation.
Infographic by QuickSprout.
Are SEO Tools Necessary for SEO?
Yes, of course!
I have years of experience as an SEO specialist. I’ve used lots of excellent tools to guide you through your efforts and to make it easier for you to manage and organise your SEO campaign.
You may also like: Top 10 Free Tools for Building an SEO Friendly Website (Infographic)
Picking the right tools is important because, without it, you might need to spend lots of time figuring out how to start and manage your SEO campaign. Check out some free and paid SEO tools below that you may want to try.
Oh! Before we proceed, you are probably interested in learning more about SEO, don’t you? You can sign up for our online SEO Webinar to learn more about Search Engine Optmisation and how it can help you grow your business.
Infographics by RaelynTan.com
You spent ages crafting your website design and wording for your new website. You forget about it and just let it do the job for you? That’s wrong! You need to review your website on a monthly basis In order to gauge your website's performance effectively.
In order to sustain your website's performance, you need to continuously optimise your website and go back and double check if you've missed something. You can also sign up to SEO webinar that can keep you updated on the latest trends in the online marketing and learn the best SEO practices to effectively optimise your website.
You might Also Like: Top 10 Free Tools For Building An SEO Friendly Website (Infographic)
Here are some key points to follow:
Check out the infographics below for more details.
Infographics By Web Designer Depot
Is your business not appearing in local searches? You probably missed Local SEO on your SEO Campaign checklist and you are certainly losing your potential local customers. Local SEO helps businesses in promoting their services and products to local customers. It’s an effective way for you to market your business online.
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Setup and optimise your Local listing and profiles on Google My Business, Bing Local and Yahoo Local. This is the key to be found in local searches. Check out a step by step Local SEO cheat sheet below or you can also look into our online SEO Webinar to learn more about Search Engine Optimisation.
Infographics by Pickaweb
You’re probably here because you want your website to rank higher on Google. It’s time to put things in perspective and start doing your keyword research the right way. Effective keyword research can give you great ideas to choose trending topics to keep your audience hooked.
For example, it would make sense to a piano teacher to start a blog about teaching piano to students online, but it would be a disaster if he starts a blog about make up and beauty tips.
You may also like: How to find The Best Keywords for SEO (Video)
Evaluate and check if you have skipped the most important area of keyword research and get rid of outdated and obsolete tactics. Check out the keyword research walk through below and start showing up on the top rung of the ladder. With a lot of information you can find on the internet; like webinars, infographics, ebooks, blogs and more; you probably need to assess which one is helpful and which is rubbish.
Infographics by OVT Keywords.
Have you been searching online about Long Tail SEO? I bet you can find a bunch of information about it and instead of learning; you become more confused about it. Long tail keywords bring in more traffic, easier to rank for and convert more visitors to sales and leads, as compared to head keywords.
You may also like: Keys To Generating Highly Convertible Organic Traffic (Infographic)
Attending to SEO Webinar helps me a lot to discover and learn more about Online Marketing and improve my skills to catch up with the fast-paced trends and updates in SEO. Check out the hidden value of long tail keywords below and learn the ranking potential and conversion rates for long tail keywords compared to head keywords.
Infographics by Hittail.