Dropshipping is an industry which has seen tremendous development this previous year and is fundamentally an arbitrage business. The low hindrance to passage has tempted numerous growing business visionaries to end up the "go-between" - gaining by less expensive item sources and offering them online to clients for an edge. In any case, it is vital for this new age of go-betweens to ensure they use the privilege advanced showcasing apparatuses to drive the sales conversion.
Facebook is one of the biggest person to person communication organizations on the planet. Here we have listed few reasons that why Facebook Ads are a huge help to dropshipping websites.
As we as a whole know, more than 10 billion populace are the users of Facebook and its users are from everywhere throughout the world. On Facebook, there are various sorts of individuals, for example, student, businessman, office specialists, teachers, and retailers. They are all from various types of enterprises. Each individual on Facebook can be your potential clients. When you advertise your dropshipping data on Facebook, individuals from everywhere throughout the world can read that data.
In the event that somebody looks for related items' or brands' data, Facebook will demonstrate to them the related items' and brands' data. Incidentally, in the event that you need to grow your dropshipping business, Facebook can offer you diverse nations' market. Huge users groups of Facebook additionally mean tremendous potential business openings and markets.
Making promotions for dropshipping items is one of the techniques to draw in considerations from people in general or your potential clients. For Facebook, it can offer your various types of advertisements, for example, advertisements on the page, site advancement, and quickly push posts. It can as indicated by your prerequisite to give the promotions a chance to show to your objective shopper group, target market and show at any spots on Facebook. For, promotions positions, it can offer creative advertisements to groups, for example, photographs, videos, slideshows, boutique bars, carousels or full screens. Differentiated advertisements mode can address all your issue.
A proficient task group is a key for a site including long range interpersonal communication platform. Expect over this administration, it has an expert tech support group to ensure that different of capacities on Facebook can be utilized as a part of typical status, for example, installment work, making Facebook accounts, advertisement work, the capacity of altering page and capacity of sharing a post.
Facebook can offer you proficient task individuals when you begin your drop shipping advertisements on Facebook. It can enable you to make a decent advertising impact for your brands or your dropshipping business and items, can make safe and stable installment techniques, offer to purchase and offering in a commercial center, offer and help you break down task date which is about your drop shipping advertisements on Facebook.
Expect Facebook, there are numerous popular social networking stages in which you can begin your drop shipping business, in the event that you need to broadcast your drop shipping business advertisements on other informal communication stages. Facebook likewise has numerous solid accomplices, for example, Instagram. There are more than 2 million promoters share their brands and their business stories on Instagram. More than 2 billions of shooters will at any rate visit one business' Instagram page and more than 60% Instagram user will know the item points of interest on Instagram. There are more than 25 huge number of business pages on Instagram.
Thus, dropshipping on Facebook, you can achieve numerous assets from Instagram. Also, Facebook can enable you to refresh your Facebook dropshipping data to the Instagram account. However, every one of these administrations should be charged by the Facebook.
Is it accurate to say that you are utilizing Facebook promotions to direct people to your eCommerce business webpage? In case you are not, you are overlooking anything, particularly in light of the fact that Facebook has recently presented an idea called lookalike audiences for the eCommerce site guests. There are so many ways on how ecommerce business uses Facebook Ads.
We should investigate how marvelous Facebook promotions can be for eCommerce businesses and separate what conventional lookalike like audience focusing on works.
This will be the first and the most vital explanation behind any eCommerce venture. While you can put several pounds into advancing the posts, you don't need to. Indeed, even a little measure of spending allotment can go far. A little spending plan of something like £10 seven days can reach many followers, which is all you require in the event that you are in the process of developing your eCommerce business.
This is a conspicuous reason yet regularly ignored. In the event that you are placing exertion into motivating individuals to see the posts, it is likely that these individuals will visit your eCommerce site. What does this mean? This implies more enthusiasm for your item or profit and in the long run more deals or enquiries.
Individuals can frequently overlook that you are not just putting resources into reach, you are likewise putting resources into web traffic, client engagement and brand devotion, in addition to other things.
Similar to the above point, putting resources into helped posts could get more individuals keen on your brand since they are really ready to read your messages. With deliberately created social posts and the right Facebook speculation, you can expand the brand engagement, which in all sincerity is what being on Facebook is essentially be about.
In case that you don't advance the posts, you are constraining your reach to new audiences. Facebook enables the ecommerce business proprietors to not just put resources into their posts with the goal that the majority of their supporters get the opportunity to see them, yet they likewise enable you to push posts into individuals' courses of events who are not following you.
This is an incredible chance to get the brand out to individuals who have not yet experienced you. New individuals mean a new follower which means new sales.
We cleared out the most energizing reason. A standout amongst other tools that Facebook brings to the table is that you can set up the post with the goal that it reaches the sort of audience you need to pull in.
While throwing a net and reaching an extensive variety of audiences is great, it can be more important to reach a little measure of individuals who are destined to purchase from you later on.
Facebook promotions work. Also, numerous online retailers can affirm it. But in the event that you feel that your advertisements don't convey the ROI you expected, chip away at expanding their significance, grab the interest of the audience and give them a strong and great motivation to click.
Despite all the updates and issues in the past few months on Facebook, one of the most popular and controversial social media platform of the year 2018, it is still pretty clear that people still love using this channel like how they did since day 1 of their registrations.
In fact, according to Statista 2018, there are still over 4.4 million Australian Facebook users who are actively online and scrolling on a daily basis and this statistics is still growing each day which means that there is still a big opportunity for marketers and business owners to get the most out of their Facebook adverts.
Yes, you definitely read it right! Facebook is still one of the best advertising platforms for both B2B and B2C businesses and here are some reasons why:
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These are just the basic features that will help you rethink and make a decision on how your advertising activities should be. There are still some unmentioned reasons for why Facebook Advertising is best for your business.
So let’s be real! Even the most basic features of this advertising platform can help you achieve your goal. That’s why small business owners and marketers are using it all over the world.
And in today’s article, we will help you focus on the 3 Best Writing Tips That Will Help Your Facebook Ads Convert.
Clear, concise, and consistent ad copies are the keys to success. If you keep on feeding your audience with too much information your ad will not convert. Just give them an overview of what your ad is about and let them want more info from it. You cannot expect your audience to read a 500 words copy and click your link for more details because you have already given it. Excite your audience through 160-350 characters of ad copy and let them do the action.
Your target audience may see 3-15 ads daily depending on the number of times they refresh and check their feeds. This is why your visuals should quickly capture their attention.
In fact, according to consumer acquisitions, images are 75%- 90% percent responsible for your ads performance because they are the initial “attention grabbers” for your ad to stand out. This is why business should focus on high-quality image and a straight to the point copy. Give them something to react and click afterward.
One standout image, short but convincing ad copy, and one call-to-action.
Give them something to ‘love’ and ‘wow’ about. If you created a promo that’s unique and stands out from the rest of your competitors. State it. State it clearly and enumerate it. These type of ads will make your target audience click “see more” and once they do, they should be able to see where to get your offer. Direct them to the specific promo link and give them a user-friendly purchase experience. Doing this will ensure that you won’t experience abandoned carts and tabs closed. Doing this will ensure that you will get your goals and make your ads convert.
Just in case you also want to learn the secrets and hacks of advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.
by Tricia Canlas
As Facebook randomly makes an update nowadays, some advertisers are hesitant on what actions to take to maintain their promotions in targeting the right audience. Some would look for free tutorials or guides to determine what new features arise during the random updates.
There are different trends that we can consider for Facebook advertising this 2018 that will help us enhance our creation of ads to get more sales.
People might get tired of reading your blog-like post that contains all the details that you want to highlight. Video watching behavior has increase since last year. Most users would rather watch video than reading information. Just take note that, your should also create a stunning or well informed video that could catch the attention of viewers.
Remember to conduct split testing different ad formats available in Facebook advertising. This will help you determine the performing ad type for your business.
- Carousel Ads
- Slideshow Ads
- Collection Ads
- Link ads
- Lead Ads
Some advertisers were asking on where to be more active, paid or organic? Well,the answer is both, be active on your organic community as well as investing on you paid promotion. Pages that are consistent in posting tend to gain more trust from target audience.
Investing your time and effort in Facebook advertising will help you business find leads. Make sure to implement strategies that you know your business will benefit.
Facebook is one of the most effective money making platforms for today’s successful business owners. But just like the traditional marketing methods – using Facebook advertising as your primary source of business promotion also involves a lot of trial and error process, especially if your industry is needing a real deal of specific audience targeting.
Where at first it can be really frustrating especially if you are being charged $20 - $30 dollars per link clicks or you have been running a Facebook ad for three days with a lifetime budget of $150 dollars with no single purchase. And there could be even the time where Facebook will make you feel like it is just another social media platform to get more engagement and brand awareness.
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But always remember that above all these trial and error processes where your advertising budget got drained and your hopes went low – Facebook advertising will always be worth the testing process since it is where your potential target audience stay most of the time.
Is your hopes getting high by now? Now without further ado let’s talk about the 3 Most Common Facebook Ad Mistakes That You Are Probably Doing.
Often Facebook Advertisers are too confident with the thought that having a professionally optimised ad is all it takes to get more conversions, site traffic, and leads. Don’t get us wrong there is nothing wrong with this thought. Having a professionally optimised ad is indeed one of the key elements to your Facebook ad campaign success but your optimisation will only deliver average outcomes if you do not pay attention to important details such as your ad copy, ad image, and call-to-action. Take some time and try to add this to your priority list with your campaign optimisation and you would be absolutely surprised about the doubled or tripled outcomes from a simple effort like this.
It is normal to be charged higher on Facebook if your advertising campaigns are new. But, as soon as your ads start getting more engagements and actions Facebook will then decrease its advertising charge to your active campaigns. Since it will assume that your ad is getting interaction to your target audience because it is highly contributing to them.
Do not put all your eggs in one basket. Make sure you have enough data to understand your audience before creating an ad. Maximise Facebook’s functions such as lookalike audience, custom audience and a lot enough time to split test which ad delivers the best result. Doing this will help you see which audience targeting is worth investing.
Always remember that there is no perfect audience targeting. What has worked for you now, may not work for you in the next few months. That is why it is important to keep yourself updated, understand and check your audience insights and keep up with the latest Facebook advertising updates. Just in case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.
Not all marketers, Facebook users, and business owners are aware that February can be the perfect month for brands to showcase what they got through paid and organic Social Media Marketing efforts.
Because aside from the popular commercialism that February’s main event is Valentine’s Day.
The month of February has actually more opportunities than any other regular months of the year. It may be the shortest month of the year but it is definitely not the most boring one.
Are you curious about what Social Media Marketing Events am I pertaining too?
Keep reading to grab some golden nuggets!
Social Media Marketing Events and Ideas are one of the best ways to increase brand awareness, generate sales and increase more active followers as long as the event and idea you chose to pull off is the one that ‘RESONATES’ your brand and what you offer.
In fact, there are many factors to consider if your brand is fit to join each marketing events but the main factors to consider is the type of marketing event. You need to make sure and ask yourself the following questions.
Bonus Tip: In some cases, it is okay for brands to join events that did not originate in their country as long as it is a generalised event made for the industry that their brands belong to. Joining these events will not only help you create ‘new’ content in the viewer’s eye but will help your brand stand out from your competitors that do not do it.
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Now without further ado. Let’s move on to the Complete List of Social Media Marketing Events and Ideas This February 2018.
There you have it!
What’s the overall catch?
Joining and using Social Media Marketing event as an additional tactic to your campaigns can help your brand in both paid and organic reach as these events will definitely be on the list of trending hashtags of the day which will help you get more online exposure and audience participation.
Bonus Tip: Always remember to maximise your Social Media Marketing Campaigns with the right budget allocation and Facebook Advertising. In case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.
It’s midmonth of January and Valentine’s Day is just around the corner. Come to think of it – it is another Social Media Marketing Campaign and Competition!
Small and big brands are starting to plan their Social Media Marketing Strategies with loads of creative twisted promos and gimmicks in order to win the hearts of their target consumers this coming Valentine’s Day 2018.
And, beyond the usual gifts every Valentine’s Day. Consumer behaviours have drastically shifted due to digital influences. In fact, based on our Valentine’s Day 2017 campaign observations – they have been willing to pay more just to make their loved ones feel extra special every 14th day of February.
That’s why this is where your clear picture and big opportunity to get more sales for your business opens.
So without further ado let’s start talking about the 3 Effective Social Media Marketing Tactics for Valentine’s Day 2018.
It is important for your brand to show that you care and know what their special loved ones want and need. Write blogs about your products and act as the expert by listing your products as a gift idea mix it up with other brands in a different niche. And, of course, state why your gift idea is something that a receiver will love.
Do not just write about your product like it is a regular product description. Always remember to write about the 3Ws – What will your product solve? What is unique about your product? And, Why will the receiver love it?
Give valuable insights and ideas. Not all people are good with gifts. Guide them and help them realise what is worth giving.
As stated in our introduction – small and big brands are preparing for Valentine’s Day.
That is why it is important for you to stand out!
There are a lot of ways to create catchy promos for Valentine’s Day such as saying – you’re giving away free shipping on the 14th day of February delivered to their loved ones door step while they are busy working in the office, free gift wrap and delivered before the most awaited day, free personalise dedication card, discounts, bundles and more. But, you need to make sure that you can actually deliver what you have promised in your adverts. Since your promo will either make or break your brand.
Bonus Tip: Conceptualise something unique, sweet and realistic. Do not overpromise to get more sales. Create something achievable and deliverable.
We know and we are fully aware that Mark Zuckerberg has announced that there will be certain changes in the newsfeeds. But, of course, that announcement should not stop you from advertising. Facebook was built for both users and businesses. Changes are just being made to create a balance between both and increase the user experience.
Starting your Facebook Adverts as early as now is your advantage of getting more social proofs for your business.
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In case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.
Many business owners focus their targets on their products or services based on quality and quantity. In terms of promoting their brand, some are not aware of how to maximise the use of different social media platforms in targeting their audience. Let’s take a look at the following reasons why your business needs Facebook ads.
Majority of people worldwide tend to treat Facebook as their breakfast, lunch or dinner. When they wake up in the morning and before going to sleep, it is an automatic gesture to check news feed or any other updates. Using Facebook Ads, your target audience will see your sponsored post on their news feed. A huge chance of getting leads that will later convert to sales.
Yes, you keep on posting 3 times a day of your products or any creative banners you consider as engaging. However, you only limit yourself using organic posting strategy because it is free. Take note that anything that is free is not giving you the guarantee that you will benefit from it. Organic reach is limited to your posts are limited. Consider using Facebook Ads to reach more audience.
You will only consider your ad campaigns’ effectivity by looking at the important metrics. One thing that will help you find out if your reaching your target audience is by looking how many engagements it got.
Need a guide to make the best ad promotions on Facebook? Think Big Online is here to help you. Contact us and we will give the best solution for your social media marketing.
Most business owners know that being on Facebook is crucial to their business success especially for local businesses who are wanting to increase their sales and loyal customers.
In fact, a Facebook page is essential for businesses nowadays as without it customers will not be able to easily find your business, check in your business using their Facebook profiles, and interact with your brand.
Your business exposure on Facebook can highly contribute to your success.
Do you want to know deeper why?
Imagine you are ‘friends’ with someone on Facebook who likes to travel a lot. Then, that friend of yours clicks ‘checked in’ into a 5-star hotel as his current Facebook status to let his friends know that he is traveling again and is not just traveling but he is in a 5-star hotel!
Now… This 5-star hotel that your friend has checked into just got a free marketing exposure from your friend who checked into it. Not only did they earn from your Facebook friend who has checked in. They are also now on your friend’s connections hotel considerations in case some of his networks would also like to travel.
Can you now see the BIG opportunity on Facebook and other social media platforms has given to local business owners and aspiring digital marketers?
Actually, this example is not only the reason why Facebook should be used by every business. This is just the beginning for you to realise more opportunities and higher success rate because Facebook can also help you generate a higher volume of sales to help your business grow but only if used properly and wisely.
So without further ado let us talk about the 4 Simple Ways to Increase Your Business Sales on Facebook.
Think of your Facebook page as your second website or better if you think of your Facebook page as another website where you can continuously showcase your products and services. Your Facebook page is your overall business impression on Facebook. This is why your page should have attractive looking posts, banners, high review rates and engaged users. It is where you build your business credibility on a Facebook user’s mind.
So make sure you are a review, engage, tag, and check in worthy!
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Having a Facebook page setup is just the beginning for you. You need to give them consistent quality contents that will make them unconsciously realise that they want, need, and trust your product. Show off what you got by all means!
There are many ways to show off what you got but one of the most effective ways is to have attractive photos whether it is your actual product photo or an edited one consistently expose what you are selling in a convincing way.
Showing off what you got is a good start to spark your audience interest. That is why it is now the time for you to take advantage of that spark by adding a call-to-action on your post directing them to the specific page where they can get what they clicked for.
In fact, it is very safe to assume that if a Facebook user has clicked it. They are highly interested in it. So consider it as your perfect chance to make some sales, appointments and more.
Mix up your organic post with boosted posts to show your new visitors that you are truly credible. Facebook is also about strengthening your brand through connecting and building your online relationship with the right audience – this can be achieved through Facebook advertising.
There are several kinds of Facebook Ad type objective. You should just need to set your goals right and choose the right objective and audience targeting.
Just in case, you also want to learn more about Facebook advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.
If you’re investing money in Facebook Ads to generate leads, appointments or sales, but aren’t getting the results you expect, you may want to review your Facebook Ad copy, especially the headline of the ad.
The headline for your Facebook Ad is one of the first things your target audience will look at when the ad is presented to them. You have a precious few seconds to grab attention and failing to do so could mean your prospect, however, qualified will gloss over the ad, never to return.
When crafting headlines and copy for your Facebook Ads, keep in mind that it’s not just other ads which are fighting for your prospect’s attention.
There are also thousands of other posts, images, videos and Live broadcasts which populate their Facebook feed.
When auditing Facebook ads and other ad copy for clients, it’s quite common to find headlines which aren’t compelling enough to attract the reader.
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Without the right training and experience, it can be difficult to write compelling Facebook ad headlines.
However, by following a few simple time-tested principles it can get easier to craft headlines which arrest the attention of your target audience.
The following infographic presents 5keys to writing headlines for Facebook ads which will compel your target audience to stop and check out the ad.
Get into the habit of writing several headlines and then split-testing a few to see which one gets the most attention.
With patience and practice, following these principles helps in sharpening the skill of writing Facebook Ad headlines which will
lead to higher conversions for your Facebook ads and deliver higher returns on your investment.
Infographic: Social Media Genius
by Farhad Khurshed