Okay, Okay, obviously this is a very clever rip off of Google's Chief web spam man Matt Cutts and you probably won't rank higher in Google by linking to porn sites, but isn't Matty just so cute!?!?
We are now living on a Cloud era -- where most of our files like photos, important documents, contact numbers of our friends and family are all stored on a remote server or as we call it the "Cloud".
But how secured are these remote servers? How can these companies can protect our digital life?
Matt Honan, a technology writer, is one epic victim of cyber criminals. Hackers had the chance to get Matt's digital identity and wiped out his whole digital life. They deleted all the information from his iPhone, iPad and MacBook.
More details here: http://www.wired.com/gadgetlab/2012/08/apple-amazon-mat-honan-hacking/
The following is a conversation a man had with his electric company in regards to payment of his bill.
Pandora is the latest online music platform to land on Australian shores. Similar to Spotify it gives listeners the chance to listen to the music they want for free, Pandora however takes on more of a radio feel.
One of Pandora’s exclusive features is its Music Genome Project. The MGP is considered the most sophisticated taxonomy of musical information ever collected. But what does that mean for you?
Pandora boasts that it will deliver a “great radio experience to each and every listener”. Pandora achieves this by having each and every song categorised by not only genre but also the beats, instruments, melody rhythm and vocals so when you type the name of a song into their search engine Pandora will also show you other music similar to that song.
Pretty unbelievable right?
Well I’ve taken one for the team and given it a go. Let me tell you this program is amazing. I typed in ‘Beyonce’ a very popular R n B artist and Pandora not only began playing ‘Beyonce’ radio (a series of tracks that have a resemblance to Beyonce’s sound) it also provided me with other artists I may be interested in.
Now this sounds all good and well for someone looking to listen to music, but how is this going to help your business?
Pandora is now not only online, but in peoples homes and cars who tune in through digital radio.
Pandora offers businesses the chance to advertise with them, using a system that targets your audience through age, location and gender.
You can use traditional radio advertising or you can use ‘prompt’ advertising (as Pandora calls it) to get users to go straight to a webpage. It all sounds quick, easy and simple.
Being such a new platform in Australia there’s no current statistics available, but watch this space because I’ll be keeping you updated.
Now tell me, are you going to give it a go?
Google is always looking for ways to exist on the “cutting edge” and with the maps split from Apple expected to happen shortly, there spending a small fortune on Public Relations to push the new “updated features” of Google Maps.
If you haven’t seen the news yet, the latest iPhone is predicted to be using Apples own Mapping service rather than Googles Mapping service. This has created an issue for Google with a large user base predicted to stop using Google Maps. To counter this move Google has in the last few days released a large number of Press Releases and insights into the future of Maps.
Probably the weirdest feature and press release they’ve released to date is their new 3D mapping service. Google is currently deploying a fleet of small, camera-equipped airplanes above several cities. The idea of this plan is to create a 3D map of the city where a user can navigate an “aerial view” of the city.
Now it’s important to note that Google has used airplanes previously to map cities, for example in the 2010 San Bruno Calif explosion Google sent in private planes to collect aerial photos of the explosion. But this is the first time that Google has purposely sent out a fleet of planes with the purpose of creating a 3D cityscape.
According to the company spokesman they plan to have the first 3D cityscape accessible on Google Maps within the next few weeks. This radical plan was actioned in response to Apples plan to discontinue the Google Maps service on iPhone devices.
It will be interesting to see how this new media campaign and feature release will help Google to retain Maps users. Ultimately we believe that users will opt for convenience and use the new Apple Maps service because it comes pre-installed on the device.
Let us know in the comments below whether you plan to use the new Apple Maps service or continue using Google Maps.
At Think Big Online, we’ve been having a lot of fun with Jess our Social Media guru who suggests to our clients that Spotify playlists may be the next big thing for social media marketing. Her blog post about Spotify has been popular and the idea seems to be catching on.
Take a chance on this:
Here are some of the songs we’ve come up with to get the conversation started...the list is not exhaustive and we welcome your additions in the comments below.
Plastic Surgery Office:
Mother & Baby Website:
(well, there’s too many for one humble blog post but here’s a few...)
Remember that social media marketing can help you move beyond starched shirts and power point presentations. In the immortal words of ABBA, if you “Have a Dream” to make “Money, Money, Money” then “Gimme, Gimme, Gimme” a try and make a Spotify playlist today! We’d love to hear how it goes.
What lists would you like to see?
This is what happens when young men have too much time on their hands to play on the internet!
Proof that Google is watching...
It's like the chicken and egg scenario - businesses know they need to be marketing to bring in more business but most say they don't have the money to market with.
With another economic downturn possible, you need to keep marketing to stay in front of the competition and make sure you ride out the uncertain times.
We realise this and want to make it easy for you as a business owner, to stay in front of the competition and make more sales even in uncertain times, with up to $50,000 of free marketing.
How cool is that!
How It Works:
While we are experts in online marketing and practice what we preach. We have found that a large portion of our clients come from happy clients so we thought we would give back by doing your online marketing for FREE.
All you need to do is mention us to 4 other business owners that take up our services within 6 months and we will do up to $50,000 worth of marketing for you for free.
Now to be clear, the packages we will provide you with are exactly the same as if you were paying full price.
You can use this for any of our services including:
Imagine how much new business a $50,000 marketing campaign could generate for your business over the next year.
To put this in perspective, clients that invest $50,000 in marketing with us normally see returns of between $250,000 - $600,000 from sales generated.*
Because of the high value of this we need to cap this to the first 20 businesses to take up the offer.
For full terms call 02 9460 0581 or fill out the form below and one of our friendly staff will get back to you.
Terms and conditions
The $50,000 excludes costs not payable to us such as Pay Per Click costs via Google Adwords, Facebook etc.
Offer is based on minimum 12 month contracts.
Referred client contracts must be of equal or higher value and length as the referrer.
4 businesses must sign up within 6 months of first invoice received by the referrer.
The referrer will be refunded all money paid to us once the fourth client has come on board. The remaining work is then performed for free for the remainder of the contract.
Minimum costs for packages start at $1,000 per month.
The amount of free services received by the referred is based on the initial scope and cost at sign up.
This incentive is not to be used in conjunction with any other offer.
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