3 Most Common Facebook Ad Mistakes That You Are Probably Doing

Facebook is one of the most effective money making platforms for today’s successful business owners. But just like the traditional marketing methods – using Facebook advertising as your primary source of business promotion also involves a lot of trial and error process, especially if your industry is needing a real deal of specific audience targeting.

Where at first it can be really frustrating especially if you are being charged $20 – $30 dollars per link clicks or you have been running a Facebook ad for three days with a lifetime budget of $150 dollars with no single purchase. And there could be even the time where Facebook will make you feel like it is just another social media platform to get more engagement and brand awareness.

You may also like 4 Simple Ways to Increase Your Business Sales on Facebook.

But always remember that above all these trial and error processes where your advertising budget got drained and your hopes went low – Facebook advertising will always be worth the testing process since it is where your potential target audience stay most of the time.

Is your hopes getting high by now? Now without further ado let’s talk about the 3 Most Common Facebook Ad Mistakes That You Are Probably Doing.

Not Personalising Your Ads

Often Facebook Advertisers are too confident with the thought that having a professionally optimised ad is all it takes to get more conversions, site traffic, and leads. Don’t get us wrong there is nothing wrong with this thought. Having a professionally optimised ad is indeed one of the key elements to your Facebook ad campaign success but your optimisation will only deliver average outcomes if you do not pay attention to important details such as your ad copy, ad image, and call-to-action. Take some time and try to add this to your priority list with your campaign optimisation and you would be absolutely surprised about the doubled or tripled outcomes from a simple effort like this.

Not Waiting For Your Ads Maturity

It is normal to be charged higher on Facebook if your advertising campaigns are new. But, as soon as your ads start getting more engagements and actions Facebook will then decrease its advertising charge to your active campaigns. Since it will assume that your ad is getting interaction to your target audience because it is highly contributing to them.

Putting Your All Your Advertising Budget in One Ad

Do not put all your eggs in one basket. Make sure you have enough data to understand your audience before creating an ad. Maximise Facebook’s functions such as lookalike audience, custom audience and a lot enough time to split test which ad delivers the best result. Doing this will help you see which audience targeting is worth investing.


Always remember that there is no perfect audience targeting. What has worked for you now, may not work for you in the next few months. That is why it is important to keep yourself updated, understand and check your audience insights and keep up with the latest Facebook advertising updates. Just in case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.


Most Interesting and Useful Facts About Twitter this 2018

Twitter is one of the most popular online platforms for news, updates, and social networking where users post and interact with one another via trendy status messaging called “Tweet”.

Twitter's Founder First Tweet

In fact, this platform has become unexpectedly popular that even Jack Dorsey, Twitter’s founder, did not also expect his first Tweet to be a big hit.

And in this year 2018, this social media platform is also turning 12 years old on March 21, 2018, while Twitter users are still growing by numbers.

Amazing isn’t it?

Now, let’s skip through the formalities and let’s talk about the Most Interesting and Useful Facts About Twitter this 2018.

1.Twitter was almost named “Friendstalker” – well it may not be named this way today but don’t you just feel guilty about stalking your friend on Twitter since it has become the world’s second social platform when it comes to sharing their feelings, moods, what they are doing, and more.

2.There is only 330 Million monthly active users in a total of 1.3 Billion accounts created. This number also includes bot accounts, users who created Twitter but wasn’t that into it and accounts that weren’t verified.

3.Most of the Twitter users are from the United States of America (USA). So don’t miss out! If your business is based in the USA – you might as well need to consider creating a Twitter account.

4.707 is the average number of followers on Twitter. If you are below this numbers but would like to start building your following empire. You need to keep applying the best practices of Twitter.

You may also like Most Common Social Media Best Practices That Are Actually Myths.

5.Katy Perry holds the record for the highest number of followers (108 Million) on Twitter.

6.83% of world leaders are active Twitter users.

7.77% of Twitter users feel more positive about a brand when their Tweet has been answered by the brand.

8.76% of consumers are likely to recommend the brand by just experiencing a friendly and witty customer service experience.


With all these interesting and useful facts about Twitter. Choosing a Social Media platform for your business still depends on what niche do you belong to. As the saying goes – “Be where your customers are.”  Numbers and statistics can serve as your initial guide to success. But, your decisions and campaigns will still be the main contributing factor to your business success.

In case you are determined to be a successful business owner or an aspiring Facebook advertiser, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.

How You Can Easily Optimise your LinkedIn Profile and Improve Its Visibility

Are you new to LinkedIn? Or, do you already have a LinkedIn profile where you want to increase your visibility as one of the real experts in your line of industry? Either way, if you are reading this article. Then, you are probably looking for the best ways on how you can increase your profile visibility through simple profile optimisation.

Now let’s start talking business!

With more than 546 million members in 200 countries, LinkedIn is essentially the world’s largest search engine for professionals.

Whether your goal is to increase your business network, find a job, generate leads, and stay updated with the latest industry trends and more. Your profile should be properly optimised.

A well-optimised profile clearly communicates who you are and what you do in a professional and concise manner. Remember, your profile should be the main representation of who you are as a professional individual. It is the key reference to recruiters, potential business partners, clients, and prospective customers – If you are worth doing business with.

You may also like Most Common Social Media Best Practices That Are Actually Myths.

And in this article, we are going to talk about How You Can Easily Optimise your LinkedIn Profile and Improve Its Visibility.

Update Your LinkedIn Profile with Your Latest Position

Try to put what you mainly do in your LinkedIn’s headline section. This part also affects your profile visibility on LinkedIn. If you want to be included in the search engine for a certain position. Put that in your profile headline.

If you are a Junior Digital Marketer with a major skill in Search Engine Marketing. Then write your headline as Junior Digital Marketer l PPC Specialist. This will make your profile appear more on LinkedIn’s Search Engine when recruiters are looking for a specialist like you.

Make Your Professional Skills Standout

LinkedIn showcases Top 10 skills in the skills preview section. Make sure your skills are in proper order. Put the ones with the greatest number of endorsements at the top or mix it with the recent skills you added to get more endorsements, profile views and get more professional credibility.

Add Everything You Achieve

Whether you have a recent publication, small or big project achievement, new certifications, awards, and more. Put them there. List them down. LinkedIn has made a section for each of these individual professional milestones. Don’t miss out! The more you update your LinkedIn profile – the more you’ll appear in a specific search result. Imagine LinkedIn as Google where a recruiter looks for someone who is Facebook Blueprint Certified and more. Aren’t you missing out if you have what it takes but you were too busy thinking your profile is all good even if you don’t add those kinds of kinds of stuff?

Fill in Your Industry Related Course Work

Have you ever attended a workshop or a short course that did not provide any certifications? Unfortunately, this normally happens to some people nowadays. Now, if ever you encountered this too. Don’t feel bad about it. Instead, add all the courses you have taken that would add value to your current position in the courses section.  Whether it is something about business in general, a specific skill workshop and more. It’s your profile – show them what you got!

Add Your Organisation Industry Involvements

In case you belong to any professional organisations in your line of industry. You can also consider adding this to your profile. To increase your profile visibility for the LinkedIn users who are looking for that specific organization.


There are many ways to maximise your business networks. It just depends on how you want to connect and maximise yours. Some people prefer face-to-face business communication while others prefer to start by connecting with a specific person virtually. But if you would like to actively grow yours LinkedIn is definitely one of the best platform and options for you. But in case you also want to find out more about Facebook advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.



Complete List of Social Media Marketing Events and Ideas This February 2018

Not all marketers, Facebook users, and business owners are aware that February can be the perfect month for brands to showcase what they got through paid and organic Social Media Marketing efforts.

Because aside from the popular commercialism that February’s main event is Valentine’s Day.

The month of February has actually more opportunities than any other regular months of the year. It may be the shortest month of the year but it is definitely not the most boring one.

Are you curious about what Social Media Marketing Events am I pertaining too?

Keep reading to grab some golden nuggets!

Social Media Marketing Events and Ideas are one of the best ways to increase brand awareness, generate sales and increase more active followers as long as the event and idea you chose to pull off is the one that ‘RESONATES’ your brand and what you offer.

In fact, there are many factors to consider if your brand is fit to join each marketing events but the main factors to consider is the type of marketing event. You need to make sure and ask yourself the following questions.

  • Is the event made for all categories in the business industry?
  • Is it an event made for a specific industry?
  • Is the event worth participating?
  • If you are the Head of Socials of a Facebook Ads Manager – bring this idea to your client and personally ask them if they comfortable and willing to spend a specific amount of advertising budget for the said event?

Bonus Tip: In some cases, it is okay for brands to join events that did not originate in their country as long as it is a generalised event made for the industry that their brands belong to. Joining these events will not only help you create ‘new’ content in the viewer’s eye but will help your brand stand out from your competitors that do not do it.

You may also like 3 Effective Social Media Marketing Tactics for Valentine’s Day 2018.

Now without further ado. Let’s move on to the Complete List of Social Media Marketing Events and Ideas This February 2018.

February Marketing Event Dates

  • February 2, 2018 – National Groundhog’s Day
  • February 2, 2018 – National Wear Red Day (If you are an eCommerce business who sells something red that can be worn. This is the perfect day for you to post something about it.)
  • February 4, 2018 – Super Bowl
  • February 7, 2018 – Rose Day
  • February 8, 2018 – Laugh and Get Rich Day (A perfect event for positive and business coaches)
  • February 8, 2018 – Propose Day
  • February 9, 2018 – Valentine’s Chocolate Day
  • February 10, 2018 – Teddy Day
  • February 11, 2018 – Promise Day
  • February 12, 2018 – Hug Day
  • February 13, 2018 – Kiss Day
  • February 14, 2018 – Valentine’s Day
  • February 15, 2018 – Single Awareness Day
  • February 16, 2018 – Innovation Day
  • February 17, 2018 – My Way Day
  • February 18, 2018 – Wine Drinking Day
  • February 19, 2018 – US President’s Day
  • February 20, 2018 – Love Your Pet Day
  • February 21, 2018 – Single Tasking Day
  • February 22, 2018 – Be Humble Day
  • February 23, 2018 – Play Tennis Day
  • February 27, 2018 – No Brainer Day
  • February 28, 2018 – Pink Shirt Day

Additional February Marketing Event in Weeks

  • February 1–7, 2018 is Women’s Heart Week
  • February 1–7, 2018 is Publicity for Profit Week
  • February 5–9, 2018 is International Networking Week®
  • February 7–14, 2018 is National Marriage Week

There you have it!

What’s the overall catch?

Joining and using Social Media Marketing event as an additional tactic to your campaigns can help your brand in both paid and organic reach as these events will definitely be on the list of trending hashtags of the day which will help you get more online exposure and audience participation.

Bonus Tip: Always remember to maximise your Social Media Marketing Campaigns with the right budget allocation and Facebook Advertising.  In case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.

3 Effective Social Media Marketing Tactics for Valentine’s Day 2018

It’s midmonth of January and Valentine’s Day is just around the corner. Come to think of it – it is another Social Media Marketing Campaign and Competition!

Small and big brands are starting to plan their Social Media Marketing Strategies with loads of creative twisted promos and gimmicks in order to win the hearts of their target consumers this coming Valentine’s Day 2018.

And, beyond the usual gifts every Valentine’s Day. Consumer behaviours have drastically shifted due to digital influences.  In fact, based on our Valentine’s Day 2017 campaign observations – they have been willing to pay more just to make their loved ones feel extra special every 14th day of February.

Photo Courtesy: weknowmemes.com
Photo Courtesy: weknowmemes.com

That’s why this is where your clear picture and big opportunity to get more sales for your business opens.

So without further ado let’s start talking about the 3 Effective Social Media Marketing Tactics for Valentine’s Day 2018.

List and Share Blog Posts Involving Gift Ideas

It is important for your brand to show that you care and know what their special loved ones want and need. Write blogs about your products and act as the expert by listing your products as a gift idea mix it up with other brands in a different niche. And, of course, state why your gift idea is something that a receiver will love.

Do not just write about your product like it is a regular product description. Always remember to write about the 3Ws – What will your product solve? What is unique about your product? And, Why will the receiver love it?

Give valuable insights and ideas. Not all people are good with gifts. Guide them and help them realise what is worth giving.

Create Catchy and Problem Solving Promos

As stated in our introduction – small and big brands are preparing for Valentine’s Day.

That is why it is important for you to stand out!

There are a lot of ways to create catchy promos for Valentine’s Day such as saying – you’re giving away free shipping on the 14th day of February delivered to their loved ones door step while they are busy working in the office, free gift wrap and delivered before the most awaited day, free personalise dedication card, discounts, bundles and more.  But, you need to make sure that you can actually deliver what you have promised in your adverts. Since your promo will either make or break your brand.

Bonus Tip: Conceptualise something unique, sweet and realistic. Do not overpromise to get more sales. Create something achievable and deliverable.

Invest Early in Facebook Advertising

We know and we are fully aware that Mark Zuckerberg has announced that there will be certain changes in the newsfeeds. But, of course, that announcement should not stop you from advertising. Facebook was built for both users and businesses. Changes are just being made to create a balance between both and increase the user experience.

Starting your Facebook Adverts as early as now is your advantage of getting more social proofs for your business.

You may also like Most Common Social Media Best Practices That Are Actually Myths.

In case you also want to learn the secrets and hacks on Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.

4 Simple Ways to Increase Your Business Sales on Facebook

Most business owners know that being on Facebook is crucial to their business success especially for local businesses who are wanting to increase their sales and loyal customers.

In fact, a Facebook page is essential for businesses nowadays as without it customers will not be able to easily find your business, check in your business using their Facebook profiles, and interact with your brand.

Your business exposure on Facebook can highly contribute to your success.

Do you want to know deeper why?

Imagine you are ‘friends’ with someone on Facebook who likes to travel a lot. Then, that friend of yours clicks ‘checked in’ into a 5-star hotel as his current Facebook status to let his friends know that he is traveling again and is not just traveling but he is in a 5-star hotel!

Now… This 5-star hotel that your friend has checked into just got a free marketing exposure from your friend who checked into it. Not only did they earn from your Facebook friend who has checked in. They are also now on your friend’s connections hotel considerations in case some of his networks would also like to travel.

Can you now see the BIG opportunity on Facebook and other social media platforms has given to local business owners and aspiring digital marketers?

Actually, this example is not only the reason why Facebook should be used by every business. This is just the beginning for you to realise more opportunities and higher success rate because Facebook can also help you generate a higher volume of sales to help your business grow but only if used properly and wisely.

So without further ado let us talk about the 4 Simple Ways to Increase Your Business Sales on Facebook.

Have a Presentable Facebook Page

Think of your Facebook page as your second website or better if you think of your Facebook page as another website where you can continuously showcase your products and services. Your Facebook page is your overall business impression on Facebook. This is why your page should have attractive looking posts, banners, high review rates and engaged users. It is where you build your business credibility on a Facebook user’s mind.

So make sure you are a review, engage, tag, and check in worthy!

You may also like A Definitive Guide To A Perfect Facebook Page.

Spark their interest and Show Off What You Got

Having a Facebook page setup is just the beginning for you. You need to give them consistent quality contents that will make them unconsciously realise that they want, need, and trust your product. Show off what you got by all means!

There are many ways to show off what you got but one of the most effective ways is to have attractive photos whether it is your actual product photo or an edited one consistently expose what you are selling in a convincing way.

Give Them a Call-To-Action to Let Them Do The Action

Showing off what you got is a good start to spark your audience interest. That is why it is now the time for you to take advantage of that spark by adding a call-to-action on your post directing them to the specific page where they can get what they clicked for.

In fact, it is very safe to assume that if a Facebook user has clicked it. They are highly interested in it. So consider it as your perfect chance to make some sales, appointments and more.

Use Facebook Advertising to Strengthen Your Brand

Mix up your organic post with boosted posts to show your new visitors that you are truly credible. Facebook is also about strengthening your brand through connecting and building your online relationship with the right audience – this can be achieved through Facebook advertising.

There are several kinds of Facebook Ad type objective. You should just need to set your goals right and choose the right objective and audience targeting.

Just in case, you also want to learn more about Facebook advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.

Most Common Social Media Best Practices That Are Actually Myths

Being on social media is a powerful way to showcase your business’ branding, values, personality, and uniqueness online.

In fact, it is a no-brainer for a businessman to not know that having a social media profile is no longer an option for businesses these days. It has become significant and essential to connect with their loyal and potential customers.

Having said that, we have noticed that the most common and biggest challenge for business owners and other aspiring online personalities is to know which company or person to believe when they seek bits of advice on Social Media’s best practices.

You may also like Top 3 Most Common Social Media Marketing Mistakes This 2017

Are you probably one of them?

Great! Then, keep reading!


In this article, we are going to help you clear out the confusions because we are going to talk about the Most Common Social Media Best Practices That Are Actually Myths.

You Always Need To Sound Professional

Social Media is a place where brands can showcase their brand personality. Too many businesses stay very serious on Social Media which results in their audiences’ boredom.

People get that it is your Facebook Business Page but sometimes it is okay to loosen up a bit and have hilarious memes, original stories, experiences about your product, quotes, and more that surely your audiences can relate to.

Always stay natural and conversational!

You Need To Be on Every Social Media Channel

You need to know which social media channel will your business stand out. Each business niche has the right social media channel where your target audience is actively engaging.

Bonus Tip: If you are not sure about your which social media channel are your audience into. You can always practically and wisely start on Facebook and go broader once you were able to learn more about them.

Posting High-Quality Content is Enough

Consistently posting on Social Media channels is truly one of the best practices but posting high-quality contents without supporting your Facebook page with paid Facebook Adverts is not one of the best practices.

Facebook’s algorithm is consistently updating which means your organic reach and post rank will always be affected. And, in order to make sure that you are reaching as many potential customers as you can you need to have Facebook Advertising campaigns consistently running.

Never Automate Your Social Media Profiles

This is partially correct and partially not.

You should not blindly and lazily automate everything on Social Media because it will affect your brand’s personality. What you can wisely do here is to automate what can save your time and energy through reliable automation tools like HootSuite, Sprout Social, and more.

In fact, you can get more insights from these kinds of software and you will be able to learn more about your target audiences behavior from this.

Bonus Tip: There are also a current emerging automation trends for your Facebook Page Messenger that can be integrated into your website which are popularly known as chatbots. The one that we highly recommend on this one is ManyChats.

In case you also want to be one successful business owner or an aspiring Facebook advertiser, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.

Effective Social Media Marketing Strategies to Include this 2018

Your digital marketing and business journey for 2017 is about to end while 2018 is just around the corner. And, you are probably having mix thoughts and feelings between trying to celebrate the holidays or wisely use your time in planning for your Social Media Marketing (SMM) campaigns while searching for practical and effective ways to achieve success.

Well, if you are reading this blog article. You may have decided to wisely use your time to plan ahead of your competitors.


Great decision! Because, in this article, we are going to talk about the Most Effective Social Media Marketing Strategies that You can Include this 2018.

Define Your Goals

Let’s talk about the most important thing first.

Do you already have a goal in mind? Or your goal is broad as the sea? Identifying your goal for your Social Media Advertising campaigns is one of the most crucial part of your success.

You need to have a clear goal in mind whether you want to increase your sales, increase your online fans, improve your branding, support your paid advertising campaigns, and more. You need to stay focus and clear of what you really want to achieve. Because you will have to align your next strategies based on your main goal.

And, the most effective way to do this is to break down your thoughts with S.M.A.R.T.

Your goal should be….

S – pecific

M – easurable

A – chievable

R – ealistic

T – imely

By setting your goals before you begin to strategise in depth, it will be easier for you to align the right content, channels and advertising budget. Your goal should also depend on what your brand is currently missing. It shouldn’t be focused on money alone. It should be focused on your weakness or your strengths to better your brand in all aspects.

Create a Content Calendar

Once you are clear and confident with what the type of goal that you want to achieve. You should also consider creating your own content calendar to be more organise and to achieve a consistent brand voice.

Having a content calendar can also help you stay ahead of your competitors, be in line with upcoming marketing events and it can also unconsciously calm your mind to help you focus on your bigger picture.

You may also like A Definitive Guide To A Perfect Facebook Page.

Invest in Facebook Advertising

Paid social advertising can incredibly deliver and support your organic efforts and vice-versa. Your scheduled contents and paid Facebook Adverts support each other to help you achieve your defined goal.

This is why you need to allocate and invest in Facebook Advertising. Not only does Facebook Advertising support your organic social contents, as having a consistent Facebook Advertising campaign also contributes to your long-term SEO results, accelerate your search engine cycle, and discover more about your customer’s preferences.

Just in case, you also want to learn more about Facebook advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.


4 Effective Ways To Increase Your Digital Exposure and Sales This Holiday 2017

It’s exactly 10 days before Christmas and Social Media users are starting to share memes about their feeling towards it. And, I am pretty sure that even you who is currently reading this post – can now feel the excitement and the spirit of the holiday seasons. Don’t you?

Holiday is the perfect time to promote and sell what you are offering.


In fact, according to National Retail Federation, retailers of 2016 accounted for $658.3 billion in sales. 12.6% was from online sales alone. Mobile conversions have also outperformed desktop globally, with 53% of conversions coming from a mobile device.

Amazing right?

This is why brands are now going extra for the holidays to get more sales, leads, and profits. Some are putting up their 12 days of Christmas giveaways while others are consistently promoting their holiday discounts.

Which results in a higher digital marketing competition in the market for you.

And, in this article, we are going to talk about the 4 Effective Ways To Increase Your Digital Exposure and Sales This Holiday 2017.

Guide them with What to Give

Don’t underestimate gift guides. Always keep into consideration that not everyone is good in coming up with great gift ideas. That is why they use blogs seen on social media as their gift inspirations.

Create blog posts that are click-worthy. A click-worthy blog post should give value to the reader’s side. Answer their confusions of WHYs  – Why is your product worth the price? Why would their special person love it? Why is it worth giving?

Provide answers to their questions in mind and don’t forget to put a clickable link or an attractive product banner linking to your product’s check out section while they are in the state of being convinced about your article.

Use Facebook Advertising to Expand Your Reach

There are millions of users on Facebook and thousands of these millions are your potential buyer. Reach and attract them well with attractive and convincing Facebook Ads.

It is the last remaining days of 2017 and people are completing their bucket list before 2017 ends. In fact, psychology says, most people feel like rewarding themselves before the year ends.

Use Facebook ads to reach and sell to these kinds of people. Take advantage of the holiday seasons. Facebook Advertising done right will never fail to give you large figures.

You may also like Top 3 Psychology Tips For Social Media Marketing

Pin posts on The Top of Your Profile

Don’t miss out Facebook’s free page features. Facebook did not just add a feature for no reason. The pinning post feature developed by Facebook throughout the years is added to help you sell and reach more. Maximise it!

Pinning your ads to the top of your business page is one of the most effective and practical ways to bring extra visibility to your ads with social proof.

Bonus Tip: Pin your ad with the highest social proof to ‘unconsciously’ persuade the new page visitor that your ad is something worth opting for.

Make Your Landing Pages Presentable

Your Social Media channels and Google Adwords campaign will drive traffic to your website. Internet users will not go to your website if they aren’t much interest. And, this is why you need to make sure that you are ‘consistently’ giving them the feeling that your product, offering or service is better than your competitors.

Make sure your website is easy to navigate, mobile friendly with professional looking banners, sharable icons, live chats, and most importantly your discount coupons should be tested and working.

If you also want to master the art of selling without selling. You can also join our free training to attract more ideal clients on Facebook.

Top 3 Tips to Create a Professional and Engaging Facebook Group

In the recent Social Media Updates, you may have noticed that Facebook has been paying more attention to developing ‘Facebook Groups’ from mobile/desktop preview improvements and to its new management features from post scheduling, member welcoming templates, page linking and more.

And as a result of these updates, you may have seen a lot of business creating and maximising the opportunities of using Facebook Groups. You may also have noticed that more of the groups of you belong to are appearing on your Facebook Newsfeeds. Didn’t you?

Well, you shouldn’t be just amazed about the updates while watching your competitors make the most out of this Facebook update and roll out. This is also the perfect time for you to create your own Facebook Group or improvise and revive your old Facebook group into something awesome.

Having a Facebook Group is an excellent way for you to personally network with people of the same interest as yours, people who are in need of what you offer and people who can help you level up your business. It is one of Social Media’s best practices for creating great value and connections to the online community around your business.

In fact, according to Tech Crunch, there are billion monthly Facebook users who are actively using Facebook Groups on a monthly basis.

Can you now imagine the opportunity for it?

Keep reading!

In this article, we are going to talk about the most effective tips on ‘How You Can Effectively Create A Professional Facebook Group’.

Think About Your Group Name

Groups are made to build to help you get a BIGGER community. So, think big! Think about a name that is welcoming, easy to search, and speaks for your brand or offering. This will help people of the same interest see you on Facebook Search Engine.

Here are some great group name examples:

Fix Your Facebook Group Settings Correctly

Upon creating your Facebook group, all your settings except for the privacy settings will be in default. You will need to fix your Facebook Group settings based on how you want your group to run. There are many kinds of Facebook Group settings that will help you moderate your online community from questions before joining the group, to post settings, linking your Facebook group to your Facebook page and more.

You may also like What You Need To Know About Facebook Groups

Here is how you will find your Facebook Group Settings.

Go to your Facebook Group and click “more…”


Click Edit Group Settings and Fix Your Setting Preferences


And of course, don’t forget to save your settings.

Design Facebook Group Cover Photo

This is one of the most important aspects of your Facebook Group because it will contribute to the overall look of your Facebook group. Facebook recommended standard photo size is 815 x 315 pixels. But, of course, you can still upload a bigger photo size to achieve the highest resolution preview.

In case you are also interested in learning advanced Facebook Advertising, you can also join our Free Facebook Training that can generate leads for as low as $10 per day.